You need to be going faster. The speed of 2022 and onward is lightspeed. Your brand evolves in hundreds of micro-moments. Go faster, and don’t sacrifice quality to do it.
After near bankruptcy, a vintage ski apparel brand has become one of the most interesting brands in fashion. In fact, they did $1.5 billion last year! Here’s the Moncler brand playbook.
Founded in the Alps in 1952, Moncler made quilted jackets for mountaineers and skiers in Europe, but couldn’t stay afloat over time.
Italian entrepreneur Remo Ruffini bought the near-bankrupt company in 2003 and moved it to Milan, re-launching Moncler as a luxury goods company.
But it wasn’t until 2018 that the luxury brand – now based in Milan – launched its most ambitious overhaul yet…
It ditched seasonal collections for monthly collaborations featuring a roster of fashion giants, including Valentino’s Pierpaolo Piccioli, Craig Green, and Simone Rocha.
Each designer took turns riffing on Moncler’s signature puffer jacket. Piccioli turned out evening dresses made from the jacket material. Green experimented with playful inflatables. They were right in time for the wave of the budding brand collaboration era.
“You cannot talk to your customer every six months; you need to talk every day. I hope the GENIUS strategy will get young kids, a young generation, talking about Moncler around the world,” Ruffini said.
Moncler kept up the pace.
The collaborations list is legendary
And while the collaborations are often too avante garde for regular wear…
… they certainly drive sales of the core Moncler puffer jacket.
After the shift, younger consumers turned up at Moncler boutiques in droves, driving up sales revenue and creating even more brand awareness.
Clearly Ruffini’s strategies are striking a chord with the youth he’s attempting to reach.
In addition to disrupting the speed and quality of execution of collaborations, Moncler also made a major business move in buying a complementary brand with their 2021 acquisition of UK youth & luxury staple, Stone Island. Now, its a cold-weather lifestyle fashion house.
Then, Moncler launched MONDOGENIUS: a live event to showcase the entirety of the Genius collection.
Their strategy isn’t just to get consumer purchases, but to build online and offline experiences for their demographic to engage with the brand.
MONDOGENIUS offered 11 shows in one by spotlighting the worlds and cultures that birthed each collection. They took guests on a journey of 11 designers and 5 cities, from Milan to Shanghai; Tokyo to Seoul and finally, New York. It was a smash hit for critics and fans.
The brand is aiming for Gen Z to represent 30% of its clientele by 2025 and if their current trajectory is any indication, they’re right on track. It wasn’t just from one strategy, it was executing across multiple, at lightning speed. Building for an even faster future.
The playbook derived from the Moncler brand echoes a lesson I argue about with brand teams I work with all the time…
@orenmeetsworld The Moncler brand playbook. #marketingtips #ecommercetips #branding #brandingtips #moncler @orenmeetsworld #greenscreen
I point to fashion for brand strategy often. Ultra-competitive, little to no differentiation, constant fight for attention. Brand, content, events, strategy at their absolute finest.
Thanks for reading! If you found it interesting, I appreciate any shares!
Make your products come to life. Get more factories, insights, and tutorials like these. Follow me on Twitter: @orenmeetsworld
Join thousands of like-minded readers on my weekly Product People newsletter covering building brands and differentiated products.
If you’re on TikTok, you’ve been seeing a ton of back-to-school posts. School supplies spending will hit $37 BILLION this year! Get in on the ground floor and start a school supplies brand of your own.
Pro tip:
That $37 billion I mentioned? The brands that sell these products are nameless. Most parents and buyers don’t care who they buy it from. That’s a huge opportunity. This years’ school season might be close, but the opportunity is there to build a brand parents care about.
I love niches like this!
If these are just faceless transactions, it’s easy to convince someone to root for you.
Here’s the five-step playbook you need:
These ideas will help you start a school supplies brand:
Use Alibaba, and search for vendors with:
That’s going to ensure you have someone legit.
Here’s some factory ideas with pricing and quantity breakdowns.
Vendor: Dongguan Hongjin Printing Factory
Dongguan Hongjin Printing Factory also makes sticker books, drawing and activity books, etc.:
This is an amazing opportunity to lean into visual themes or showcase your own art!
Want to go really ‘out there’ for social media?
Vendor: Xiamen Hailun Trading Co
Vendor: Ningbo Langterm Import And Export Co
Very nice mechanical pencils:
This factory is also a direct source for all mass-produced pencils, protractors, scissors, and hardware supplies.
Vendor: Shanghai Joan Industrial
Big opportunity here, even outside of school.
The easiest way to do this is to pick something similar you like, and sketch or painstakingly describe how to make it your own. Some quick ideas:
To get started on content, get a sample of your product sent to you via air from their initial production and use this to make content on your own page or a test page. Start cutting many different video styles. Search “back to school” and emulate the formats of successful vids.
It’s going to take 6-8 weeks for your products to come. In that time, make 3-4 videos a day on your test account just to find what works. Check out quality products on @thingtesting and get ideas form their social.
Too much product for your house? You need a 3PL (third party logistics) or FC (fulfillment center). Here’s my comprehensive list:
Best 3rd Party Logistics for CPG Businesses
To kick off your store, I’d use @Shopify and keep it simple. One page website, lots of the same video content you will make for TikTok, lots of reviews.
If you want to dive deeper on specifics, here’s a few recommended follows:
@LaurenLabeled for TikTok content strategy
@flips4miles to learn to sell on Amazon
@kobegatsby for building ecom
@jamesoncamp for buying or building a niche website
I love this niche because you can start small in terms of cost, their consume-able items that parents always need more of, and there’s tons of room for collaboration.
Remember, you don’t have to go it alone! Working together with others online is a superpower.
The next 18 months are a once-in-a-lifetime opportunity to build a brand on a new social network. Utilize the global economy through Alibaba to get enough margin to really give it a shot. Don’t sleep on it.
Thanks for reading! If you found it interesting, I’d appreciate your shares!
Make your products come to life. Get more factories, insights, and tutorials like these. Follow me on Twitter: @orenmeetsworld
Join thousands of like-minded readers on my weekly Product People newsletter covering building brands and differentiated products.
The bag market is set to outpace designer apparel to be worth $100 billion by 2027! This is the time to own an e-commerce brand! Here’s my product playbook – with factories – to start your own bag brand now.
I’ve worked on many bag products, tens of thousands of total units. There are so many opportunities out there, ranging from product presentation, to retail exit bags, to school bags, to designer bags, to mini bags. The size of this market can’t be underestimated!
Here’s a rough cost outline for bag products of different qualities from China:
Garment and tote bags to include with products is a great option for existing brands.
I purchase a lot of Rick Owens. What you may not know is that many Rick Owens’ products come with a super high-quality canvas bag that I use absolutely all the time. Providing a quality option for this helps cement your brand.
The Tiny Purse movement isn’t dead yet, and there’s lots of vendors with starting options. You need to ignore their styles, and design yourself. Take a loose concept they have so its a realistic starting point, but do you own design.
For most people it makes sense to start with an existing popular design and modify it to be something unique. This is a men’s option from Guangzhou Gaofeiya Leather Co
Translucent bags are also popular and affordable. Good option to easily put out a design in a unique style (over shoulder, fanny pack, tote, etc) with fun designs – especially for TikTok.
These are $10, custom logo at 100 minimum order quantity (MOQ).
These are 500 MOQ with custom graphics and packaging, but only $4.60 each
A vendor option for PU leather and patterned options on the cheaper end? Look at Shijiazhuang Anhong Trade Co
Quanzhou Fanlostar Int’l Co and Chongqing B.m. Import & Export are two legit factories who will import various materials as needed for quality options for any style you want to make.
Tips for sending a great “brief” to your chosen vendors:
Process notes: Include sketches or cad drawings with dimensions in cm/mm. If you want real leather, get a sample of the leather sent prior to an actual bag mockup. Expect to pay hundreds for a real quality single sample. This can usually be applied against your order invoice (just ask).
If you want to go expensive and charge a premium, read How to Differentiate a Luxury Brand. This is my starter guide for different techniques for differentiating a premium brand over time.
Laundry list of ideas I’ve had in this space you should use:
Backpacks are for kids, messengers aren’t much better. What’s a new form factor?
Quick checklist for succeeding with sourcing your product:
Thanks for reading! If you found it interesting, I’d appreciate your shares!
Make your products come to life. Get more factories, insights, and tutorials like these. Follow me on Twitter: @orenmeetsworld
Join thousands of like-minded readers on my weekly Product People newsletter covering building brands and differentiated products.
Today we focus on websites that will help you develop an e-commerce strategy, find new ideas for products, differentiate your brand, get manufacturers, and find growth marketing ideas. It’s a playbook of modern tools that feels like a cheat code for finding products that will work… and then growing them.
An excellent curation of new products and brands. Plus, they feature reviews of what consumers do and don’t like. This is a fabulous feed of hip, new products and you have the ability to identify emerging trends by category.
Another fantastic tool by Niel Patel and the team over at UberSuggest, Answer The Public lists all the possible key terms and phrases people could use when running possible search queries.
Type in a partial google search or key terms and see what people are searching by country Questions with that phrase, prepositions that are added, and comparisons. An amazing tool to find customer wants and questions
Factory links, resources for finding manufacturers and breakdowns of different product strategies and ideas. A great place to find curated suppliers and product strategy overviews!
Ahrefs shows you search volume for any term, how hard it would be to compete on SEO, and related terms people are searching for. You can look at any website and see what product pages are performing on search.
SEO & product development should go hand in hand!
Impeccable CPG (consumer packaged goods) curation, with identification of trends far before they hit the mainstream so they can be applied across many industries. My favorite use of this tool is looking at packaging and product design to consider for new styles.
Case study after case study from @alexgarcia_atx and friends on every marketing concept imaginable. Anytime I’m looking for a platform strategy or growth idea, this is where I start.
Sophisticated Amazon product research tool that includes an “Opportunity Finder” so you can discover high-volume, low-competition search terms. It also gives great overall Amazon data by category on existing products. Great for finding existing winners for new channels.
If you plug in enough search terms, the algorithm on Pinterest is amazing. I searched for retail displays to build a new board, and it just continued to serve me more and more interesting ideas. Use this as an inspiration source!
Drop Point aggregates current and legacy ads on social media with the ability to search by product keyword for $5/m. See ads and product ideas for what’s happening in DTC.
Virgil Abloh “open sourced” a good deal of the brand creative process, and simple things like trademarking and store setup. There’s also lots of his inspiration links along the way.
Thanks for reading. Let me know in the comments below which websites have helped you with your e-commerce strategy. Who knows… we could be featuring them in an upcoming post!
See the original 10 Websites to Develop an E-Commerce Strategy Twitter thread here. Thank me later 🙂
– Oren
READ NEXT:
Top Tips To Build Your Website Traffic
I write about tools and ideas to bring winning physical products to life. Whether you have a brand or want to build one in the future, I highly recommend joining the 3051+ on my Product People newsletter!
I always appreciate your follows @orenmeetsworld and be sure to subscribe via the link below!
Foam slides and Croc collaborations are everywhere. Here’s how you bring them to life and make your own foam slides like these…
Today we talk comfort, affordability, and style… the foam slide and the various Croc collabs and alternatives to the cultural forefront. But what exactly does it to take to make them?
This is the Salehe Bembury x Croc collaboration slide
In this YOUTUBE VIDEO I break down how to make a product like this…
You’ll need a mold for every size you want to run, which is why you often see combo sizes. Molds cost about $1500 per size if you do it overseas.
A: Zaoqiang County Daying Town Yiguang Fur Factory
B: Fuzhou Zhongqian Import And Export Trading Co., Ltd.
Unsent Studio are building their version in public, which gives interesting insights into the process, from inspiration to design to expanding the lineup with colors.
It’s wild how much the identity they worked on here reminds me of the founder’s vision when I worked with the awesome team at Chlorophyll Water, as they started out and before they became the powerhouse they are today.
Some of the same leaves, etc. appeared in the brand’s inspirational deck to get to the logo and label design.
Some one of my favorite aspects of this product is the 100% Landfill Biodegradable bottle. The bottle features a proprietary additive that contains organic materials designed to attract microbial activity within the landfill. A perfect example of adapting to the lifestyle of a brand’s customer.
BACK TO THE INJECTION MOLDING…
The Salehe x Croc packaging is as A+ as the shoe design is.
In a world full of similar products, Warren Lotas managed to put his signature stamp on the foam slide with this wild design.
Speaking of Warren Lotas, he’s a tribute to what happens when you have a unique style, and keep consistently building the brand behind that style until it is undeniable. From zombie streetwear to NBA collaboration, it is quite the transition, built from having the respect of, and success in, the culture.
Since we’re on the subject of molds… I’m a sucker for a ribbed glass bottle.
Curious about glass for your own business? Here’s some options:
Domestic small(ish) business with a great filterable search: Arkansan Glass
PGP Glass are great because they offer stock mold alterations. This means you can take one of their default molds and do a series of customization without the time and tooling costs of a complete new mold. Neck finishes, side/body ramps, cartouche etc.
For the best cost, here’s a fully custom glasswear vendor from China.
Plus a fun frosted glass and bamboo lid option from another factory for supplements and similar.
Aesthetically speaking, here’s some inspiration… color combos, sole designs, and patterns to make your own foam slides:
@RosenZone breaks down CPG news:
Happy Labor Day! Another week gone and even more interesting CPG/Consumer news that you may or may not have seen 👀 🧵
— Nate Rosen (@RosenZone) September 5, 2022
7 figure products are right in front us, according to @themarkwagner:
My first 7 figure product
Sold around $2.5M of these car footwell lights
In hindsight, my biggest products were the ones that I found out about through friends / life, not ad spying tools.
Being the first to advertise a product is an insane advantage. pic.twitter.com/j99nbmFmL3
— Mark Wagner (@themarkwagner) September 4, 2022
Silver is very much happening, palette courtesy of Outlander Magazine @StreetFashion01:
— Outlander Magazine (@StreetFashion01) September 4, 2022
I could easily lose hours on these Tik Tok manufacturing videos:
https://restofworld.org/2021/the-chinese-content-farms-behind-factory-tiktok/
Clickup Tutorials, if you’re looking for a new process tool: https://www.youtube.com/playlist?list=PLWhJ5L9a16ixtIYnzM7QlCzsuDZqL8b4Q
PDF Brand Guidelines are dead, long live Digital Brand Guidelines:
I appreciate you reading, and stoked to see what you create!
– Oren
Twitter: http://www.twitter.com/orenmeetsworld
LinkedIn: http://www.linkedin.com/in/orenj/
Check out 2 newsletters from my best friends James & Colin
NanoFlips – Learn the art of buying, growing and selling websites:
Free Smoke – A Cannabis Business newsletter by Colin Landforce:
READ NEXT:
10 Websites to Develop an E-Commerce Strategy
I write about tools and ideas to bring winning physical products to life. Whether you have a brand or want to build one in the future, I highly recommend joining the 3000+ on my Product People newsletter!
Be sure to subscribe via the link below!
There’s not much that beats the convenience, peace of mind, and total reliability that the best luxury luggage brand offers you.
Luggage helps you get from point A to point B with all the comforts of home you need to feel at ease when you land on the other side. A good set of luggage can take you all the way from college to your first family holiday with the kids two decades later.
As a frequent flyer, I’ve come to rely on just one brand: Rimowa. Understand that there’s a lot of mileage between me and this decision.
The only luxury luggage brand I feel is the perfect universal status brand is Rimowa. They’re best known for the silver silhouette, which is ultra-recognizable and goes with just about any outfit, whether you’re going classy or wearing street wear.
Rimowa works, no matter what… Plus, the quality of the construction is just renowned.
Watch the TikTok short below…
@orenmeetsworld Rimowa is the perfect status luggage brand #luggage #trends #aesthetics #fashiontiktok #brandingtips #brandingstrategy
In addition to the standard silver above, they also do collabs like this one with Fendi
and this one with Moncler. I think Moncler in general has a killer collab across the board. This one isn’t my favourite of them but still a really good looking version of Rimowa.
I’ve done other videos on Moncler’s collaboration history. You can find those in my TikTok gallery.
It’s very common where you’ll actually see people sticking their Rimowa. There’s a culture around that, and you can buy sticker packs. I believe this is one of the sticker packs they sold themselves, which is particularly intriguing and a great way to add some identity to an otherwise really plain package.
Stickers offer a unique set of upsell opportunities for Rimowa as a brand because it’s a really smart idea that could do very well over time. If you have a suitcase, you can leave it plain and it will still look really classy… or you can go with stickers and create your own vibe.
Their collaboration with Virgil Abloh on a completely clear suitcase knocked it out of the park! Now you can see almost entirely everything you put in there, which is a great way for people to show off sneakers, etc. This should make for an interesting trip overall.
If you do want to organize or keep things out of the spotlight then definitely put some pouches in there, labelled in the trademark off-the-side in white. This is one of my favorite pieces of luggage of all time.
After the Abloh collab, they also launched a seasonal series, a neon pink and green clear version. The green goes really, really hard in person. When you see it in a photo, you kind of say “I don’t know if I can really go for that” but it’s just an incredible stand-out version in person.
Rimowa also did pastels this season, which I think is just mainly trying everything they can do to keep the brand new and fresh. I’m not a huge fan of this pastel but I’ve seen it around enough where I think it does complement if you have a really specific idea or concept for the fashion of your luggage in mind.
I do prefer this pearl if you’re going to go with a different color from a different season, but again, it requires a certain type of person to make it work versus the all-silver version – almost anything works with the all-silver version.
These bags are often replicated like this one from MVST, but that makes sense because the price points are always pretty high. That’s because people want the same style so they’re going to look for something more unique.
At the end of the day, I think with luggage, you’re going to be using it a ton. I’d go with the original because you’re going to want to have quality as something you can use for the rest of your life and it’s often worth the price.
You just can’t go wrong with Rimowa. If you’re looking for a piece of luggage that will last you for the rest of your life, then go ahead and get that Rimowa suitcase whether you end up with the clear, the silver, the pastel, etc., it’s up to you.
I would absolutely recommend having the silver suitcase that fits in the overhead bin and then keeping that around till you can pass it on to your children.
I appreciate you reading. Let me know in the comments below which Rimowa you prefer!
– Oren
Twitter: http://www.twitter.com/orenmeetsworld
LinkedIn: http://www.linkedin.com/in/orenj/
TikTok: https://www.tiktok.com/@orenmeetsworld
Check out 2 newsletters from my best friends James & Colin
NanoFlips – Learn the art of buying, growing and selling websites:
https://www.nanoflips.com/
Free Smoke – A Cannabis Business newsletter by Colin Landforce:
https://freesmoke.xyz/
READ NEXT:
Fashion Product Sourcing: Make Your Own Foam Slides
I write about tools and ideas to bring winning physical products to life. Whether you have a brand or want to build one in the future, I highly recommend joining the 3000+ on my Product People newsletter!
Be sure to subscribe via the link below!
Casio G-Shock has announced a new metal case line-up which looks awfully like another prestigious watch. Can you guess which brand that is?
@orenmeetsworld Is g-shock back in the conversation? #watches #gshock #audemarspiguet #audemars #trends #luxuryfashion @orenmeetsworld
Lets break it down…
So, secondary market metal cases for watches like Casio’s has been a thriving economy on sites like Etsy, and similar sites for years.
Basically, people are using metal casing for these modified watches to get as close to looking like an Audemars as much as they possibly can.
G-Shock did a pretty smart move and came up with this lineup, which looks extremely similar in color and texture to Audemars and takes advantage of this trend.
I’m not a G-Shock customer but this is a pretty good looking watch for the type of actual timepiece that it is; not trying to be too fancy or too prolific.
Obviously, the steel casing gives it greater protection, the kind you’re not going to get on a standard watch if you’re using it in ultimately rugged environments.
But if you check out the look and feel of these more premium – and obviously more expensive – watches, one thing stands out above all others… It’s become more interesting to see how more expensive brands are going to adapt if they want to be able to lean into this trend or think they’re going to have to dock their way out of it.
Some of these color patterns are super-similar. Obviously, G-Shock leaned into having that exact look and feel, not too close that you would consider it a problem but certainly hopping onto the trend.
I do think that the conversation around this release and the on-trend aspect of it is going to put Casio G-Shock back in the timepiece conversation in a relatively significant way.
I’m curious to hear what ya’ll have to say in the comments.
– Oren
Thanks for reading. I regularly break down sourcing and developing different products to 5,000+ entrepreneurs on my Product People newsletter. You should join me there.
RELATED CONTENT
15 Steps to Start a Business Without Much Money
Twitter: http://www.twitter.com/orenmeetsworld
LinkedIn: http://www.linkedin.com/in/orenj/
TikTok: https://www.tiktok.com/@orenmeetsworld
Check out 2 newsletters from my best friends, James & Colin
Free Smoke – A Cannabis business newsletter by Colin Landforce:
https://freesmoke.xyz/
NanoFlips – Learn the art of buying, growing, and selling websites with James Camp:
https://www.nanoflips.com/
Sign up today for more content like this!
Does it seem like everybody’s graphic design is absolutely next-level on their brand identities right now? You’re not alone in thinking that. These 6 best design tools will help you elevate your brand’s style and make your designs really POP!
No time to read?
Check out my TikTok Short video below, or scroll to continue reading.
@orenmeetsworld These are the tools to make your brand’s style up to par in 2022 #brandingtips #brandingdesign #brandidentity #marketingtips #designtok @orenmeetsworld #greenscreen
♬ ASTRO Trap Beat – Hip Hop Instrumental – AfterInfinityMusic
This series of graphics was a collaboration between YouTube and 18 top creators – including Saint Urbain, a creative design and branding agency based in NYC and LA.
The designs were part of the YouTube Shorts snack challenge for VidCon 2022. The 18 designers that took part in the challenge had some really sick designs all throughout it.
Fonts are just getting better and better. Yours can, too.
Check out Type Department. They have a wide selection of fonts that are really sick and instead of having these massive, expensive $900+ licenses to get the good stuff like other foundries do, Type Department is really affordable. Go grab yourself a good license for $30-$60 and get the hot fonts you need.
The world of the PDF brand guideline is completely dead now that brand guidelines are online and collaborative.
BrandPad is a great way for you to get your brand into this new generation of having all your design assets in the cloud and collaborative, which also means the people you’re working with will be able to work together better and faster.
Speaking of working together better and faster, Figma is an online, all-in-one graphic design tool that helps you create flow charts, user journey maps, and more. It’s like having a collaborative Photoshop in the cloud…
It’s a really simply and easy way for people to design. If you’re on a team and collaborating but not using it, I highly recommend you make the switch.
Stock images are one of the biggest things that help you stand out but not when they make it look like everyone shops the same images off iStock.
What I really love about DeathToTheStockPhoto is they have a super-unique library, very distinctive style, and a well-curated collection that’s refreshed monthly. At just $12 a month, it’s super-cheap and best of all? Usage is unlimited! Vote on what the next photoshoot is and be a part of the community-driven process to get the perfect photo your brand or next project needs.
Sign up to Creative Market and get pre-made assets and packs once-off and cheap. Get graphics, icons, textures, web elements, fonts, presentations, logos, branding templates, wireframe kits, and so much more.
The free account gives you access to free assets or sign up for monthly drops worth every bit of the $19-95 subscription fee. This is the tool every serious designer needs!
Leverage the best design tools and see what good designers are using to elevate their designs. If you have an existing brand or are in the middle of creating a brand, you need to think about how you’re going to make sure you’re operating at this level of quality to stand out from the crowd.
Contiue to iterate because brands aren’t permanent anymore; they’re at this permanent state of flux which provides a really interesting state of environment for design teams to work in.
Thanks for tuning in and reading to the end. Let me know in the comments below if there’s a tool you think we should add to this list!
– Oren
Twitter: http://www.twitter.com/orenmeetsworld
LinkedIn: http://www.linkedin.com/in/orenj/
TikTok: https://www.tiktok.com/@orenmeetsworld
Check out 2 newsletters from my best friends James & Colin
Free Smoke – A Cannabis Business newsletter by Colin Landforce:
https://freesmoke.xyz/
NanoFlips – Learn the art of buying, growing and selling websites:
https://www.nanoflips.com/
READ NEXT:
Travel in Style: The Best Luxury Luggage Brand
I write about tools and ideas to bring winning physical products to life. Whether you have a brand or want to build one in the future, I highly recommend joining the 3000+ happy subscribers on my Product People newsletter!
Be sure to subscribe via the link below!
In today’s economy, differentiation is what’s going to make you stand apart from the crowd, like this vendor. With almost 1 million transactions under their belt (so to speak) the Dongguan Rainbow Touches Garment Co. is a great vendor for differentiated and custom men’s fashionwear.
No time to read? Watch my TikTok short instead…
@orenmeetsworld A great overseas manufacturer for mens fashion #productdevelopment #clothingline #appareldesign #fashionbrand #ecommercetips @orenmeetsworld #greenscreenvideo #greenscreen
♬ ASTRO Trap Beat – Hip Hop Instrumental – AfterInfinityMusic
Let’s start with this logo tee. If you look closely, this is actually a nice acid wash which will help make it stand out from what a basic tee is. You can start customizing your tee with a low MoQ (minimum order quantity) of just 30 pieces. Customized packaging also starts at just 30 pieces.
We’re looking at about 8.50 a piece on these if you want custom logo and packaging. Lead time for 100 or so pieces is just 7 days, and ordering 100 pieces also qualifies you for the $60 discount.
Let’s move on to this kind of jacket windbreaker, modeled here by legendary male model Stephen James. This is a great item for anyone doing merchandise because the actual cost is pretty cheap. And you don’t have to rush this for a super-high price point; You can make something useful and versatile for multiple seasons.
This is one of my favorites out of the options they offer. This is a satin-feel bomber jacket. Its obviously not real satin, but its embroidered with some really nice ideas.
With these, it would take about 200 pieces to get a customized logo, etc., and you’d need to order 500+ pieces for custom packaging. The good news is that you’re only looking at about $20 per piece, so you can get your thing up and running for about $1,000, plus shipping.
Here’s another unique item which would sell quite well. These all-over print shorts are polyester so I’d try to get a nicer fabric (like cotton or linen, perhaps). This has definitely got a very unique look that would help your merchandise stand out. This kind of all-over print is available in a range of options to choose from.
What’s great about this is that a sample of your custom design is only $50 and you can get custom packaging at only 50 pieces. 200 MoQ for your own logo and the end cost is only about $10 per unit.
Last is a great option for custom shorts if you’re looking for that 5-in. baggies look and all of the print. I actually like these camo ones right here, and with custom logos so you can make a fun product. Cost on these are only about $12 a piece.
Overall, this is a great vendor to look to if you want to start manufacturing clothing overseas. They have some versatile options and you can make more money than you would domestically.
Let me know in the comments below or on my TikTok video embedded above how far you got and what you eventually had made. And don’t forget to let me kno9w if you find other, similar vendors you think I should add to my curated list.
– Oren
Twitter: http://www.twitter.com/orenmeetsworld
LinkedIn: http://www.linkedin.com/in/orenj/
TikTok: https://www.tiktok.com/@orenmeetsworld
Check out 2 newsletters from my best friends, James & Colin
NanoFlips –Learn the art of buying, growing and selling websites:
https://www.nanoflips.com/
Free Smoke – A Cannabis Business newsletter by Colin Landforce:
https://freesmoke.xyz/
READ NEXT:
How Cashmere Sets Your Clothing Brand Apart
I write about tools and ideas to bring winning physical products to life.
Whether you have a brand or want to build one in the future, I highly recommend joining the 3,500+ happy subscribers on my Product People newsletter!
My niche is connecting you to new manufactures so you can launch products and brands on TikTok and other social media channels that work. Today I’ll be showing you the fastest, easiest, and most affordable way to start a ceramic planter business on the platform.
Let’s do this.
Watch this post on my TikTok channel, or scroll to keep reading.
@orenmeetsworld An excellent manufacturer to launch a ceramics product for plant tiktok #plantsoftiktok #planttiktok #plantbusiness #productdevelopment #ecommercetips @orenmeetsworld
♬ OCEAN DRIVE – HIGH ENERGY TROPICAL INSTRUMENTAL – Georgi Velichkov
I can’t stress this enough: There has never been a better time to start your own business, and with everyone more at home now, green is the way to go. Plant TikTok is HUGE! Start a ceramic planter business now, and take advantage of this opportunity.
If you want to start a ceramic (also known as pottery) planter business, here is my go-to manufacturer to get you up and running. This is – by far – the only factory you’ll want to use to make planters: Fujian Dehua Bebon Ceramics Co., Ltd.
Here you can see the pricing for small, medium, and large ranging from $3.55 to $5.35 per piece if you’re just getting a single unit. One drawback is that they only do customized items locally and with packaging that’ll run from about $1,000.
But here’s the thing… you could customize those with finishing in the US.
They’ve got a wide variety of ceramic products inside and outside of the planters business but things like these simple pastels are a great option.
Here’s another option. This one comes with a little bottom piece as well, which makes a great set. You can customize that, brand it, sell it separately.
There’s also more unique form factors like this crumpled paper version, too.
If you want to lower the minimum order quantity to $1000, these have a really unique look. I believe you have some customization options with the pattern and you only need to get $120 to get started. They’re ranging from $2.55 to $4.55.
You do have to factor shipping into all of these but they’re all pretty reasonably-priced if you want to launch your own brand or product in the Plant TikTok space.
I do think the best option you can do is to find unique and interesting form factors with the ceramics and try to come up with some new ideas. Take this opportunity to develop something custom and bespoke with a factory like this. It may mean you might have to use a higher minimum order quantity (MoQ) with something that differentiates your product, makes it stand out, and helps keep the room together for anyone who buys it.
Be sure to share your thoughts and ideas with me everywhere you see my personal brand displayed: @OrenMeetsWorld. You’ll find over 4,500 links to my creator content on:
BONUS MATERIAL!
Catch the Builders.Build podcast with my best friends, Colin and James, to discover more about our individual TikTok perspectives and journeys.
Check out 2 newsletters from James & Colin
Free Smoke – A Cannabis Business newsletter by Colin @Landforce:
https://freesmoke.xyz/
NanoFlips –Learn the art of buying, growing and selling websites with @JamesonCamp:
https://www.nanoflips.com/
Whether you have a brand or want to build one in the future, I highly recommend joining the 4,500+ happy subscribers on my Product People newsletter!